The Coach's Critical Error? Taking On Wilcox and the Infallible Executive Tier

Transpired the manager endured a loss to Grimsby. Survive a decisive continental showpiece against one of the worst Spurs sides for many years. He withstood home defeats against West Ham and Wolves, finishing 15th, the tactical inflexibility, undermining some of the club’s most promising homegrown talent, the 32% win rate, labeling the squad the poorest the club has ever seen. Yet, there existed one adversary with whom Ruben Amorim would not be allowed to dance. You come at Jason Wilcox, you had better succeed.

Unfortunately, like many a top-flight defender in Blackburn’s championship campaign, Amorim took on the executive and seems to have failed. Even the most casual observer will notice the irony here: a coach who frequently berated at his players for losing one-on-one duels succumbing in the face of the intense pressure and formidable presence of a England's top division's most feared football executives.

In truth, this whole painful saga appears to portray the director in a whole new light. It may have been easy, based on his nine months in a similar role at Southampton, to view Jason Wilcox as little more than a functionary in the United exoskeleton: a man who owed his position largely to his close relationship with his former boss a fellow executive rather than any verifiable talent. How mistaken everyone was. By masterfully outmanoeuvring United’s feted head coach, just as he bested the unfortunate Dan Ashworth earlier, he has demonstrated as one of football's true generals: a strategic mind that United’s mid-table rivals will now be rightly wary.

A Strategic Clash Regarding System and Philosophy

For example, this was the director who having been part of the hierarchy that appointed the rigid 3-4-3 advocate Amorim originally, played a key role in trying to persuade Amorim to abandon his favored formation. Naturally, these entreaties were resisted. However, these judgements hold greater authority when delivered from the mouth of a man the unimpeachable soccer background he possesses, a veteran of international appearances and a role in a title-winning side decades past.

Perhaps in time he may be persuaded to explain his reasoning publicly. Perhaps at some point he might be asked regarding why the coach is departing with a full payout, with no compensation reduction clause in place. But Jason Wilcox speaks rarely publicly, and with very good reason. The real thinkers in football – men like him – function on a plane beyond our own mundane comprehension. If he ever did speak, most likely we would perceive is a series of high-frequency signals and complex calculations. Wanting is not quite equivalent to being prepared to receive.

Sir Jim Ratcliffe allegedly proposed playing Bryan Mbeumo in a defensive role.
Sir Jim Ratcliffe reportedly proposed playing Bryan Mbeumo in an unfamiliar defensive position. Image: Getty Images

An Ultimate Authority In Command

But of course, by focusing our attention on Jason Wilcox we are obscuring the real power behind the modern United throne. The director is, after all, simply carrying out the commands of his superior the billionaire owner, who in private has made very clear his desire for a back four. It is reported, Ratcliffe has also suggested deploying the forward in a wing-back role. Ratcliffe is keen for the club to embrace analytics and analytics. According to ESPN, in an executive meeting early in his minority ownership, he announced that United’s style to football “shall be determined by this group”.

After all, Ratcliffe is an expert in this technical footballing stuff, drawing from his previous experience in industry and yachting. Most importantly he remains incredibly rich, and it is known, the wealthy are superior: more insightful, sagacious, more tactically astute, fundamentally better. Who else would you trust to manage a strategic plan of austerity, the building of a new stadium that appears similar to someone’s leftover knitting, the acquisition of Benjamin Sesko?

A Modern Soccer Order: Directors Over Coaches

This represents a shift we are increasingly seeing at the elite levels of the game. For decades, teams mistakenly entrusted big footballing decisions to low-level employees such as coaches, talent spotters – even footballers. Perhaps it was once possible for an up-and-coming, innovative manager with a philosophy and energy to go into an organization and see their vision supported to fruition. But how many businesses have such individuals established? What number of large-scale layoffs have they overseen? Far preferable to place genuine authority where it rightly belongs: the leadership tier, the casually dressed executives, the individuals with impressive professional resumes. It is wiser to determine the strategy in the boardroom and hire a coach who can tailor their offering to suit. If coaches were formerly chefs, they have become more akin to Deliveroo drivers: not creating the product, yet ultimately answerable should it be delivered poorly or fails of the box.

In the meantime, their job is increasingly not about crafting the philosophy and more about marketing it: the front-facing representative on the front desk, the visible figurehead of an organisation they can do little to change. Enzo Maresca leads a team of literal children into Europe and wins domestic cups, and essentially gets sacked for talking. A manager at Celtic sees his standing damaged while those individuals who hired him live to blunder another day.

The Modern Corporate Game: Accountability Only for the Few

And perhaps on some microcosmic level this represents corporate governance at work: the elevation of a privileged elite who are infallible, whose decisions remain untouchable, whose errors can invariably be resolved by sacking without explanation. Hire the 3-4-3 coach only to dismiss him for playing excessively that system. Bring in the process guy and later bin them for taking too long. And above all show gratitude; for your modest season ticket price rises, for your new summer signings, for the reality that the grownups – however well qualified – are in charge.

Andrew Flores
Andrew Flores

A passionate health writer and certified nutritionist dedicated to sharing evidence-based advice for better living.